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Liberty University reduces NASCAR sponsorship

Hendrick Motorsports announces new sponsorship deal for William Byron with Liberty University In 2021, Liberty University signed a five-year deal with Hendrick Motorsports. The deal saw them as the primary sponsor for William Byron in 12 races per season. For 2025, a new deal is in place for the No. 24 NASCAR Cup Series team. Liberty University will be the primary sponsor of Byron for just 6 races. The partnership will debut in the new season via The Clash at Bowman Gray Stadium. The return to the 1/4-mile bullring has already sold out. Liberty has been a sponsor of William…

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